YOUR BLOCK ASSIGNMENT

Block 10 - Washington Avenue to College Avenue

 

ARTISTS YOUR ARRIVAL STREET - College Avenue

****** PLEASE NOTE THIS IS A SPECIAL BLOCK SITUATION WHERE YOUR ARRIVAL STREET WILL ALSO WELCOME BLOCK 9 TRAFFIC DUE TO A STREET CLOSURE ON BLOCK 9'S TRADITIONAL ARRIVAL STREET **** BLOCK 10 IS SERVING AS A 'LEAP FROG' BLOCK FOR BLOCK 9 ARTIST ARRIVAL TRAFFIC

Google Maps driving directions to your arrival point
 

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PRINTED THREADS AND COLLEGE STAGE MUSICIANS

YOUR ARRIVAL STREET - College Avenue arriving from the south

Google Maps driving directions to your arrival point

SPONSORED BY

SET-UP TIMES

Because of the high volume of car traffic set up will entail, we will be staggering the ARTIST ARRIVAL TIMES in two groups. Please understand that despite your arrival time or your arrival order SPONSOR AND FOOD TENTS have a guarantee to the endcaps they are promised and as they are shown on the map. That means that if a sponsor tent is a bit behind in setting up they will still have the ability to set up on the ends. Please refer to your maps accordingly.


 

THIS IS A SPECIAL 'LEAP FROG' BLOCK WHICH WILL FIELD TWO BLOCKS WORTH OF ARRIVAL TRAFFIC

BECAUSE OF THIS WE ARE SHIFTING YOUR ARRIVAL TIME TO A SLIGHTLY LATER ARRIVAL TO HELP CLEAR BLOCK 9 TRAFFIC BEFORE YOU ARRIVE

ALSO THIS BLOCK HOSTS A FOOD COURT WHICH WILL COMPLICATE ARRIVAL DUE TO LARGE FOOD TRUCKS AND TRAILERS ARRIVING - THEY HAVE BEEN ASSIGNED AN EXTRA EARLY ARRIVAL TO HELP COMPENSATE FOR THE FLOW

7:00am FOOD COURT are invited and encouraged to arrive extra early to set-up and get out of the way of the crush of artist traffic that will begin at 7:30am when Blocks 9 and 10 begin loading in on College Avenue. If you CAN arrive extra early, please do. It'll help you and us have a smoother arrival.

7:00am BLOCK SPONSORS AND EARLY FOOD VENDORS arrive to set up on street first
Sponsors tents are represented as yellow boxes on the site maps. 
Food vendors are represented as green boxes on the site maps. 


LATER 8:30am GROUP A ARTISTS arrive to set-up.
Group A artists are represented as blue boxes on the site maps. 


LATER 10:00am GROUP B ARTIST arrive to set-up
Group B artists are represented as sage green boxes on the map


10:30am Late arrival assignments such as east end-cap vendors and sponsors
As shown on the map

MAPS ARE 'UPSIDE DOWN'

You will enter from Rosedale, driving south towards Magnolia Avenue

The maps are oriented the way your car will be oriented.

All the maps have south at the top of the page and north at the bottom of the page.

This may feel odd to look at now but when you are driving you will be looking at the map in the very same direction you are pointed in your car. The example maps that we will share here explain how to arrive and what the street will look like to you AS YOU ARRIVE. The maps are facing the same direction (facing south) that your car will be facing (facing south) as you arrive. This is similar to the way that your Apple Map or Google Map will automatically orient itself as you drive, these maps are intentionally oriented to your driving view.

OTHER IMPORTANT THINGS TO NOTE FOR YOUR BLOCK

• SPONSOR FOR THIS BLOCK IS 2026 ARTSGOGGLE PRESENTING SPONSOR FROST Frost will have a pre-set 10'x20' sponsor tent waiting and ready for them on the WEST ENDCAP at Washington Avenue in the middle of Magnolia Avenue. Frost is asked to arrive no later than 7:00am to begin the load in of all supplies for their sponsor presence. However, regardless of whatever time Frost and their partners arrive, this west endcap is guaranteed to be the location for their activation at ArtsGoggle.
  
   
• Squoze is a food vendor that is assigned a late Group B arrival time of 10:30am so that they can arrive last and claim the EAST ENDCAP of the Group B artist arrivals. As an official food vendor of the festival they are guaranteed this endcap. 
  
  
   
• SOUTH INTERSECTION OF WASHINGTON AVENUE - EARLY ARRIVAL COMING FROM THE SOUTH THROUGH FAIRMOUNT NEIGHBORHOOD - Ruby Bellows Tintype is an artist who will arrive as early as 7:00am, coming from the south, and set-up in the intersection of Washington Avenue, just south of the street, and setting up outside of the traditional artist arrangement. See maps.
  
  
   
• BLOCK 10 FOOD COURT VENDOR ARRIVALS ON WASHINGTON AVE - We will assign these food vendors a staggered arrival to help ensure we do not have a crush of food vendor arrivals at the same time getting tangled in the artist cars arriving and leaving from Magnolia using College Avenue. See the map for arrival times for each individual vendor please
  
  
   
• SOUTH INTERSECTION OF COLLEGE AVENUE - SONGWRITER STAGE - College Avenue will host a small ArtsGoggle Songwriter Stage this year, which will be pre-set the day before the event. Musicians arriving to play at this stage should arrive from the south, through the Fairmount neighborhood, and be aware that parking near the stage may be difficult due to 'heavy barricades' put into place by FWPD to protect the festival from nefarious cars. 

• SOUTH INTERSECTION OF COLLEGE AVENUE - PRINTED THREADS - College Avenue will host a small the official ArtsGoggle Tee Sales Tent for the 2026 festival by our friends at Printed Threads.  Printed Threads is encouraged to arrive EARLY via the south through the Fairmount Neighborhood, using the map provided above, and to park on College Avenue behind their tented location. 
  
   

GO BACK TO THE FINAL INSTRUCTIONS, ASSIGNMENTS, AND EVENT OVERVIEW