Understanding the what and when for artists:

Before we explain the specific process of ArtsGoggle Block Selection, we want to remind you of where you are in the entire application and participation process.

• REGISTRATION OPENS for all artists, food vendors, venues and musicians.

• PURCHASE AND COMPLETE APPLICATIONS Artists can purchase an application, edit at their leisure, and save their progress as they go. All artists have until August 14, 2024 at midnight to complete their application and formally submit it for review. Your application must be in 'Pending Review' status to be considered by ArtsGoggle organizers.

• AUGUST 14 REGISTRATION CLOSES at midnight. A waitlist is opened for all artists who have missed the deadline.

• AUGUST 19 APPLICATION REVIEW BEGINS BY ARTSGOGGLE MANAGEMENT TEAM. Megan and Natalie review more than 1,000 artist applications. Please be patient. This is a long and cumbersome process. Many application require communication, editing, and clarification. This process entails hundreds of conversations between the ArtsGoggle production team (Megan and Natalie) and our partners. And, don't forget, at the same time we are also reviewing musician applications, food vendor applications, and securing sponsors for ArtsGoggle. On a regular day, we receive hundreds of emails. Please don't add to these communications by asking questions about the timeline. We are sharing it here.

• ARTISTS BEGIN RECEIVING APPROVALS or corrections are requested. All notices are sent via email. As we review each application we will change the application status. Applications that meet all of the requirements for ArtsGoggle and have fully submitted their application information correctly will be APPROVED. Your application status then is changed to 'Approved' status and you will receive an email notification of your approval. If you have requested an expanded 10' x 20' booth size, we will review your need for this extra space and either approve or decline your request at this time. Artists must demonstrate NEED for their extra space since we do not charge for it. Examples of legitimate need would be extra-large artwork like large-scale canvas or sculpture work, an abundance of product with a professional display that warrants the extra space, or an interactive booth that requires public entrance for reason other than just shopping. These are reviewed and approved on a case-by-case basis. When we approve extra space for you we are essentially declining the participation of other artists who will remain on a waitlist.
  • CORRECTION REQUIRED STATUS Applications that are not submitted correctly, are missing information, or need improvements (such as better photos or clearer artist statement) will be marked with 'Correction Required' status. Applications that require correction need immediate attention by the artist. In order for your application to be reviewed again by the ArtsGoggle management team, you must log in to portal.nearsouthsidefw.org and re-open your application using the 'Edit Existing Artist Application' button. Open the application, make your changes, and then re-submit for our review. Do not delay this process. We ask that all corrections be made in 48 hours or less. We will send you only one reminder to finalize your application. Applications that have not made corrections in a timely manner will be rejected from participation.

• AFTER MANAGEMENT HAS REVIEWED ALL APPLICATIONS, ArtsGoggle management will send an email notification to all artists alerting them that we will soon begin the Block Selection process. We will notify all artists simultaneously and it is our plan to give everyone 48 hours (2 days) notice that we will be opening Block Selection. This should allow you (ideally) to prepare for the moment when Block Selection does begin. DO NOT ACCESS, OPEN, OR MAKE ANY CHANGES TO YOUR APPLICATION AFTER THIS TIME. PERIOD. If you try to access your application you will change your status back to 'Pending Review' status and you will remove yourself from ArtsGoggle participation. End of story.

• BLOCK SELECTION OPENS FOR ARTISTS. ArtsGoggle management will turn all 'Approved' applications to 'Ready for Block Selection' status. Changing your status will automatically send an email to you - using the email address that you used to establish your account at portal.nearsouthsidefw.org. Your 'username' email address is where the notice will be sent. That notification will include specific instructions explaining how the Block Selection process works. INCLUDED IN THIS NOTIFICATION IS YOUR BLOCK SELECTION WEB LINK. Using this link, you will select and submit your Block Selection request. You get only one chance to pick and submit a block. You cannot make changes after you have submitted. See the rest of this web page for all of the specific details regarding Block Selection. Block Selection will have a specific deadline, which we will disclose when we send you your instructions to select your block. Selecting your block by this deadline is critical to keeping the ArtsGoggle timeline on track. Therefore, any artist that has not made their block selection by the deadline will be automatically placed on a block of our choice (not your choice) by the ArtsGoggle management team. So if you want to have any say in the process, make sure to take your Block Selection responsibilities seriously. And, as a reminder, this is Block Selection...you're making a request, not a reservation. All artists who have not selected their block within 10 days of the block selection link being mailed to them will be automatically assigned to a block by management and changes will not be made after this point.
  
  PLEASE READ ALL ABOUT THE BLOCK SELECTION PROCESS BELOW.

THIS IS THE PHASE OF WORK WE ARE CURRENTLY IN:

• ARTSGOGGLE MANAGEMENT FINALIZES SITE PLAN After all artists have made their block requests, and after ArtsGoggle management has placed all non-responsive artists on the remaining open blocks, we will review the entire site plan. During this site plan review we will work to analyze any concerns about spacing or curatorial problems. During this review period ArtsGoggle management reserves the right to move artists as needed, declining your block request if necessary. We also reserve the right to decline any 10'x20' double-booth space, in order to fully balance the block spacing. It's unlikely that we will decline anyone's block or booth size request. Trust, we would truly only do this if we absolutely need to make a shift for the betterment of all artists and the safety of festival planning. We aren't going to willy-nilly move artists around and cause chaos we don't want or need. We will only make a request that you switch blocks (or arrival groups, or tent-size) if we absolutely must. These requests to change will come directly to you via email from Megan or Natalie.

• ARTSGOGGLE MANAGEMENT SENDS ARTISTS THEIR BLOCK CONFIRMATIONS As each block is balanced to ensure correct spacing, ArtsGoggle management will send a Block Confirmation notice to the artists of this block. That Block Confirmation will appear as an email notification and also as a notification on your dashboard at portal.nearsouthsidefw.org where your application status appears. 'Block Confirmed' status means that your request (or your alternate placement as requested by management) has been confirmed and you can officially begin planning for your participation on that block and arrival time. THIS WILL NOT BE YOUR COMPLETE SET ARTSGOGGLE INSTRUCTIONS. This is just your Block Confirmation, so we will ask for your continued patience on the nitty gritty detail of things like arrival maps, set-up instructions, artist lounge information, etc. Those will come later. They take time and we are trying to share the information with you as it becomes available.

• BLOCK GRAPHICS WILL BE SENT TO ARTISTS AFTER ALL BLOCKS ARE CONFIRMED These will be 'Find me at ArtsGoggle on Block XX' graphics that are sized for use on Facebook and Instagram. We will also share a folder of other ArtsGoggle promotional materials that you can use to promote your participation. Logos, Facebook headers, ArtsGoggle digital poster, etc.
  

• ARTSGOGGLE GUIDE IS PUBLISHED FOR THE PUBLIC TO VIEW This online guide is the tool we will use to promote your participation to all ArtsGoggle patrons. Organized by block, your artist profiles will appear for the public to view and plan for ArtsGoggle day. The guide also promotes ArtsGoggle music, food, and sponsors. It shares the official ArtsGoggle map, parking instructions, and all other pertinent details. When the guide publishes, your artist information will be displayed as you submitted it. Unless there is a critically important change needed we will not make updates to your profile for you. If you try to make a change yourself, you will inadvertently unpublish your profile completely and we will be too busy to help you re-publish it.

• ARTSGOGGLE MANAGEMENT FINALIZES ALL EVENT PRODUCTION DETAILS This is the period where we ask for your ultimate patience. We will be working hard to finalize all of the plans for ArtsGoggle during this time (volunteers, musicians, food vendors, sponsors, production partners, vendors, contractors, Fort Worth Police Department, etc.). We are juggling hundreds of conversations daily at this time. And also working to promote the event at the same time. Please be patient and only make outreach to us if it is truly critical. Your friendly emails to just check in or ask questions that we have already published answers to online are seemingly harmless but they steal tiny pieces of our time that we truly cannot afford to lose. If you do need to reach out, please be thoughtful. Email ONLY. Do not text or call us. We will not respond.

• YOUR FINAL EVENT INSTRUCTIONS ARE SENT TO YOU VIA EMAIL As soon as it is possible, we will send your final event instructions. Truthfully, we do not know the timing of this, as every year it is a foot-race to the finish line. We'll do our very best to get these to you as quickly as we can - typically they are sent approximately one week prior to the event. These final instructions will include a confirmation of your block assignment, your arrival group, your arrival maps, load-in instructions, parking maps, specific details about event day including dos and don'ts, information about the power provided, artist lounge hours and locations, breakdown instructions, and how to leave the event including a reminder of the departure map. We will also share details about all other communications that could possibly come from us regarding weather notices, event updates, security details, etc. This will be our final communication to you...unless there is any other critical update needed.
  

• ARTSGOGGLE DAY!

Blocks are numbered from west (Block 1 at 8th Avenue) to east (Block 19 at Galveston Avenue)

Each block as one Block Sponsor guaranteed a premium 10'x20' endcap space. The other endcap of that block will be assigned to food or drink vendors, a promotional partner who does not receive sponsorship benefit but is guaranteed the endcap.

All artist and partner cars arrive from W. Rosedale Street and turning south towards Magnolia Avenue.

LOAD IN

Because of the high volume of car traffic set up entails, we stagger the ARTIST ARRIVAL TIMES for each block into two arrival groups. Please understand that despite your arrival time or your arrival order SPONSOR AND FOOD TENTS have a guarantee to the endcaps they are promised and as they are shown on the map. That means that if a sponsor tent is a bit behind in setting up they will still have the ability to set up on the ends. Please refer to your maps accordingly.

WE DO NOT ASSIGN YOU TO AN EXACT TENT SPACE ON THE BLOCK, but instead will ask artists to set up by group, first-come, first-served SIDE BY SIDE as they arrive starting from the west end of the block and moving towards the east. (Look at the diagram above) Your block captain will be present to help you with this set up pattern.

Sponsor & Partner Tents (represented as yellow)

West endcap sponsors and partners arrive at 7:00am

East endcap sponsors and partners 10:30am

EXPLAINING THE ARRIVAL GROUPS

Group A (represented as blue boxes) / Arrives at 8:00am / Set-up facing south

You will set up first. It is CRITICAL that you set up the FRONT OF YOUR TENT IN THE CENTER OF THE EASTBOUND TRAVEL LANE which should be exactly 10 feet from the curb. It is most critical that the FIRST artist arriving set up in exactly this position so we will be placing a piece of tape on the street where the first artist should place the front of their tent.

GROUP B (represented as green boxes) / Arrives at 9:30am / Set-up facing north

Artists in Group B are to set up with their tent back facing Group A’s tent backs, leaving two feet between the backs of the tents for our electrical cords. This should leave exactly 10 feet of space between the Group B artists and the northern curb of Magnolia Avenue. It is critical that we leave this much space for artist cars to continue to unload and then later pack up after the event.

Sharing or 'Next To' another artist on your block

IF YOU REQUESTED TO SET UP BESIDE ANOTHER SPECIFIC ARTIST, and that artist has successfully reserved their space on your exact same block and same arrival group, it will be critical that you arrive at the same time, one car in front of the other, so that as you arrive to your block for set-up your are in order to set up side by side. We highly recommend that you make arrangements to first meet up at a rendezvous spot somewhere AWAY FROM MAGNOLIA so that you can follow each other to arrive at the festival site together. If you do not arrive together we cannot guarantee that your tents can be set up beside each other. We’ll do our best to make accommodations the day of but you’ll need to just “go with the flow” of set up please.

IF YOU ARE SHARING YOUR 10' x 10' TENT WITH ANOTHER ARTIST this same system will apply. You must arrive to your block check-in with your car and the car of the artist sharing with you together. If your sharing artist is riding with you in your car, great. That simplifies ensuring you are able to set-up together conveniently. If you have two cars, they must arrive together to the barricade, one in front of the other.

DRIVING INSTRUCTIONS FOR ARRIVAL

We have 900+ artists, 60 food vendors, 10 bands, 30 sponsors and 250 volunteers who will be participating in ArtsGoggle so it is CRITICAL that you follow careful instructions about HOW and WHERE to arrive and set up. Your block will have approximately 22 cars arriving in Group A and and 22 cars arriving in Group B, which means that traffic may back up momentarily. If it does, please be patient with our other ArtsGoggle artists as they work to quickly unload their car and move it to artist parking. DO NOT KEEP YOUR CAR ON THE STREET WHILE SETTING UP YOUR TENT.

• All cars will arrive via W. Rosedale Street, arriving from the north and heading south towards Magnolia Avenue to arrive through their assigned barricade.

• All cars will arrive to W. Magnolia Avenue on the east cross street of their block.

• A Barricade Monitor volunteer will be on hand to confirm that you have arrived to the correct block. They will confirm your allotted space and will radio the Block Captain to notify them that you are arriving to the block. With Block Captain approval, you will pass through the barricade.

• When you pass through the barricade, all cars TURN RIGHT and travel down the WESTBOUND LANE of Magnolia Avenue. You will pull up to where the Block Captain is waiting to assign you a specific space on the street, which they will have marked in chalk.

• If you are the first tent for Group A or Group B your barricade monitor and block captain will greet you when you arrive and help with the set up instructions

POWER IS PROVIDED TO ALL ARTISTS ON THE STREET

ELECTRICITY: ArtsGoggle provides generators throughout the Magnolia Avenue OUTDOOR festival site for and will coordinate a power connection for each artist during set up. We are able to provide a sufficient amount of power for each artist to have LED booth lights (we strongly recommend using LED lights if possible) and to charge ONE small electronic device. Our power supply is not sufficient for items with motors, fans, or for booths needing a substantial amount of lighting that is not LED lighting. If you would like to discuss additional power accommodations, please make sure to detail this request on your application. Artists participating at ArtsGoggle at an indoor venue should discuss power arrangements directly with the venue. For outdoor artists, power will be provided along a 2' easement (empty space) that is left between the artist tents facing north and the artist tents facing south. All artists are required to bring their own booth lights, a 15' outdoor extension cord, a power strip, and any other items needed for use of power. We provide each artist one plug, the rest is on you.

ARTISTS ARE RESPONSIBLE FOR PROVIDING TENT AND ALL DISPLAY ITEMS NEEDED.

This includes tents, tables, chairs, lights, hanging surfaces, etc. We do not provide tents, tables or chairs to artists. You will be responsible for bringing your own lighting, power strips and extension cords as well.

Each artist has been allotted 10'x10’ or 10’x20’ of space.

Please do not leave any space between your tent and your neighbors tent. It will cause unnecessary gaps in trying to provide power to all artists.

Please be thoughtful about your time management, as others around you will also need access to the street.

BRING YOUR OWN TENT Remember, we are providing the street closure, marketing, advertising, coordination and space….the rest is on you! Please make certain to bring your own tent, hanging structures, tables, chairs, signage and any additional display items needed. You are required to secure your tent from high winds with weights on the tent. Taylor’s equipment rentals on University Drive has concrete weights which you can rent or we have seen many other artists use homemade solutions such as water weights. REMEMBER, NO MATTER WHAT TIME YOU ARRIVE OR WHAT LOCATION YOU GET - SPONSOR TENTS AND FOOD VENDORS ARE ENTITLED TO THE ENDCAPS AS THEY ARE SHOWN IN YOUR MAP. Even if a sponsor arrives late, they will have the right to set up as it is shown in the attached map. Please be courteous and supportive of these sponsors, because w

GENERAL SUPPLY LIST THAT ARTISTS SHOULD PLAN FOR:

• Tent (10’x10’ or 10’x20’ based on your space request, any color is fine) We highly recommend Ez Up Tents, as they are sturdy, lightweight (in comparison to others) and have the necessary additions such as shelter walls, tent weights, and lighting systems that you may need. https://www.ezup.com
• Tent weights - You must bring at least four tent weights to secure the legs of your tent. We cannot use stakes, as we will be set up on the street, so heavy tent weights are important for everyone’s security. October is often windy. Be prepared.
• LED lights for your booth - we highly recommend LED because our power supply is limited and LED’s help make the most efficient use of our generators.
• An outdoor extension cord
• An outdoor power strip
• Display items for your artwork
• A chair - this really makes the day so much more enjoyable
• Comfortable shoes. Really, this is an important suggestion.
• A trash bag. You'll inevitably have your own trash to manage at the event. Please come prepared and don't rely solely on our festival trash cans that are designed for public use and may not be avaialble to you when you set up or breakdown at ArtsGoggle.
• Battery backups for your phone and/or electronic device. The power is not on the minute ArtsGoggle begins so it’s important to bring a battery backup device to keep your phone/ipad charged to make sales and stay aware of festival alerts. Email will be our primary means of community during the event so you’ll want to make sure to have your mail accessible on your phone please.
• A helper for set up - if possible, we highly recommend they arrive in your car with you. After you unload onto the street, and before you set up your tent, you’ll need them to go park the car for you. Cars cannot stay on the street while you set up your booth.
• A support person to help you throughout the day. ArtsGoggle is a 14+ hour endurance test, make sure you have some backup!
• A small cooler with drinks (non-alcoholic) for you and your team. This must remain hidden from the public in order to comply with our food vendor policy.
• Signs! Your booth with be among nearly one thousand others so make sure to plan for how you will stand out among the crowd. Booths with strong branding, such as signs that can easily be seen from a distance, memorable color choices, and inviting entry spaces are always more successful at public festivals. Make sure to consider the wind when printing signs. We recommend "blow through vinyl mesh" for any large-scale printed pieces.

THE FINE PRINT

NO AMPLIFIED SOUND IN YOUR BOOTH
In consideration for the artists the surround you, artists are not allowed to play music or amplified sound within their tent for prolonged periods of time. If you have a product that utilizes music or noise to demonstrate the artwork, such as a handcrafted guitar or a wooden speaker, you are welcome to demonstrate the sound to a potential customer but are asked not to consistently play music or any noise from your booth throughout the festival so as not to disrupt the conversations or enjoyment of other artists participating nearby.

NO SMOKING OR VAPING FROM YOUR TENT If you would like to use products of this type, we ask that you please move away to an area outside of the festival footprint to do so. Artists who are inconsiderate about this rule will be asked to leave the festival.

NO SUBSTITUTIONS
Artist positions cannot be transferred, sublet, franchised or sold to any other person, nor can they be shared with another independent artist without written approval.


APPLICATION APPROVAL
Acceptance and non-acceptance of applications will be at the sole discretion of ArtsGoggle Management and will be based on the information given by the applicant on their application, meeting with approval the expectation for quality, diversity and artistic merit.

CANCELLATIONS Notification of non-attendance is required. If no notification is given the artist will be prohibited from participating in all future events. Your $100 application fee will not be refunded, as this is not a participation fee but instead an application fee, so even with notice of cancellation we cannot provide refunds.

WEATHER POLICY Management is not responsible for adverse weather conditions so there are NO REFUNDS FOR THIS REASON. The event will operate in varying weather conditions and artist must be prepared for adverse weather. Depending on the severity of the weather forecast, ArtsGoggle Management reserves the right to delay the event opening, close early, cancel the event, or postpone to another date for the safety of all involved. If ArtsGoggle is delayed, cancelled, or postponed due to weather all artists will be notified via email with as much advanced notice as possible. We understand the amount of time, effort and money that is required to participate in an event such as ArtsGoggle and greatly appreciate your commitment. All decisions will be made keeping in mind the substantial investments that are made by participating artist, food vendors, sponsors, entertainers, venues and volunteers. PLEASE, we cannot stress this enough, please keep your phone or other devices charged and handy so that you are able to monitor your email beginning 72 hours prior to ArtsGoggle and during the event. Artists who have work that is especially vulnerable to weather must use their best judgment about the risks of participating in an outdoor event. If an artist should choose not to participate due to adverse weather conditions, we request that the artist notify management via email. Management will not be held responsible for any loss, damage or injury whatsoever resulting from adverse weather conditions.

ARTIST LOUNGES

This year we have two artist lounges that are also available to you. The lounges have been generously sponsored by Town Talk Foods, Simmons Bank, and Moncrief Cancer Institute UT Southwestern. Please help us thank them and our amazing hosts!·You will receive an official artist badge from your Block Captain after your booth set-up is complete. This badge will allow you access into the artist lounges.

BLOCK 13 Artist Lounge - Open 10:00am to 9:00pm at One Safe Place at 1100 Hemphill Street, Fort Worth, TX 76104

BLOCK 17 Artist lounge - Open 10:00am to 9:00pm at Moncrief Cancer Institute | UT Southwestern at 400 W. Magnolia Avenue, Fort Worth, TX 76104

The spaces have generously offered to give you a place to get out of the festival hubbub. The lounge will give you a place where you can use an indoor restroom, have a seat, bring your lunch or dinner in for a quick bite out of the sun. We will have a limited number of light snacks for you. Please, please I beg that you treat this place with respect, clean up after yourself, and make sure that only event partners are allowed in. No friends or family please unless they are registered artists and other event vendors, partners and sponsors.

See the block map above to better understand the lounge locations relative to the event map.

RESTROOMS

Indoor restrooms will be available at the Artist Lounges.

BLOCK 13 Artist Lounge - Open 10:00am to 9:00pm at One Safe Place at 1100 Hemphill Street, Fort Worth, TX 76104

BLOCK 17 Artist lounge - Open 10:00am to 9:00pm at Moncrief Cancer Institute | UT Southwestern at 400 W. Magnolia Avenue, Fort Worth, TX 76104

Outdoor portable event toilets will be located at the following areas:

BLOCK 1

BLOCK 3

BLOCK 5

BLOCK 7

BLOCK 9

BLOCK 11

BLOCK 13

BLOCK 19

See block map above for icons to understand restroom locations in relation to event map.

THIS IS HOW IT WILL WORK

PLEASE READ THESE IMPORTANT INSTRUCTIONS AS YOU PREPARE FOR THE BLOCK SELECTION PROCESS

Block Selection is a new process being implemented for the 2024 ArtsGoggle.

For artists who have participated in previous years, this process will be unfamiliar to you – a new additional step required of all artists for ArtsGoggle participation. Please make sure you are familiar with this new system, because you will be responsible for making decisions and completing the Block Selection process yourself.

WHY ARE WE IMPLEMENTING THIS NEW SYSTEM?

Well, the answer is simple. We’re letting you control your own destiny. In past years, Megan and Natalie have spent hours sorting artists block by block, balancing requests for space, block preference, shared tents, and the opportunity to be near other participating artists that are friends or family. Ensuring that each block is balanced for artist spacing while also meeting all of the artists personal requests and preferences is time consuming. And, admittedly, imperfect. Despite trying our best, it’s impossible to make everyone happy when all requests are made without all constraints considered. It has worked, but we are ready to improve the system.

THIS NEW SYSTEM ALLOWS YOU TO VIEW BLOCK AVAILABILITY and then make your block selection accordingly. Think of it as an inventory system where you control your own assignment. You will be able to view the available inventory for all blocks. As artists reserve their space on any given block, the inventory will drop accordingly. When any block’s inventory is full due to meeting the maximum number of requests allowed for that block, that block will show as unavailable/full.

THIS WILL SPEED UP THE PROCESS FOR BLOCK ASSIGNMENTS By allowing you to make a request for your block, this process invites all the artist to participate in the process – basically taking the work from two tired frazzled people and turning into one thousand people each doing their part. Cool right? The key is, if we’re offering some control to you in this process, we also need your commitment to acting responsibly. The first step, is understanding how the system will work.

FIRST-COME, FIRST SERVED

All block selection will be conducted on first-come, first-served basis, subject to availability within any given block.

THE ENTIRE SYSTEM WORKS ON A 10’x10’ SPACING SYSTEM

Each block has an approximate inventory of 40 total 10’x10’ spaces, split between two arrival groups. Tents line up in the center of Magnolia Avenue with half facing south and the other half placing the back of their tent against the back of Group A’s tents, facing north.

• Group A will be composed of approximately 20 of those 10’x 10’ spaces and will set up facing south, arriving at 8:00am.
• Group B will be composed of 20 of those spaces and will set up facing north, arriving at 9:30am.
• There are NO GUARANTEED ENDCAPS. Endcaps are sold to sponsors and are reserved exclusively for those sponsors. No exceptions. We will not entertain requests.

YOU ARE NOT RESERVING AN EXACT SPECIFIC BOOTH SPACE ON THE BLOCK
YOU ARE REQUESTING A BLOCK AND ARRIVAL GROUP.

You are instead reserving a general space with a specific arrival time, ensuring you are on the side of the block that you wish. Artists on each block will still load in to their block on ArtsGoggle morning in the order that they arrive to the check-in point of their assigned block. The first artist to the street will be instructed to load all the way down to the furthest western space on their block within their arrival group. Then all other artists will stack in, in order of arrival, moving west to east, behind that first artist. Basically, set up in the order you arrive to your block. This new Block Selection system does not guarantee you a specific spot. It allows you to request your block and arrival group – based on availability – and then after our review, we will confirm that your request has been approved.

HERE IS HOW THE PROCESS WORKS:

• First we will review and approve your application and move it to “Approved” status. This signals that we are planning for your participation in ArtsGoggle. Your application will stay in “Approved” status while we work to get all applications processed. Anyone who has an application in “correction required status” must urgently go make those corrections and resubmit for our review. If your application is not approved, you cannot move to the next step.

• If you have requested more than 10’x10’ of space, your application approval will notify you if you were approved for the extra space. “Congrats, you have been approved for 10’x20’ of space at ArtsGoggle”, for example. As a reminder, in order to qualify for a double-booth space you must have especially large artwork OR must be able to demonstrate a real need for that extra space. Because there is no cost for the extra space we don’t just go giving it out willy nilly. Other artists on the wait list because we have run out of room, so we are going to be especially strict about extra space requests this year, with a high threshold of proving that you need it.

• After all applications have been reviewed, we will give you a two day notice that we are about to open the Block Selection process. Everyone will get the same notice. We honestly do not know when this will happen because we are not sure how long it will take us to finalize application review. In future years, we will try to share a specific date well in advance. This is a learning year and we don’t yet know how to estimate the time needed for this process.

• When Block Selection formally begins, ArtsGoggle management will simultaneously move all applications in “Approved” status to “Ready for Block Selection” status. This change of status will automatically email you a link prompting you to go select your block.

• The link will direct you to the Block Selection page. This page will display an inventory of all blocks with their availability by arrival group. For inventory purposes, 1 space = 10’x10’ Make sure that you are familiar with the ArtsGoggle Block Map. This will help you to pick your block. If you don’t have a preference, you can basically just reserve a spot on any given block.

ON THE BLOCK SELECTION PAGE:

• First you will choose your block from the list of available blocks.

• Then you will choose your arrival group.

• Then you will indicate how much space you need.
• FOR DOUBLE BOOTH (10'x20') SPACES - Remember, you can only select 10’x20’ space if you have already been approved for an extended space. For this to be possible you needed to first request the 10'x20' space when you first submitted your application. Then, when ArtsGoggle management reviewed your application we will notify you if you are approved for the extra space. Your official ArtsGoggle approval email will notify you if you have or have not been approved for the extra space. If you were approved for the extra space, you can then reserve a double space during Block Selection. If you were not approved for the addition space, you must select a 10'x10' booth space - a regularly sized space. Don’t try to sneak extra space in on us. It will ruin the count and leave other artists stranded. And we will eventually figured out that it was you...so just don't.

• FOR SHARED BOOTH SPACE - If you are sharing a 10'x10' booth with another artist (or more than one artist), there will be an important process to ensure that together you both reserve exactly 10'x10' of space. One artist from your group will need to identify as the PRIMARY ARTIST. The primary artist will then be the person to reserve the actual space on the block of your collective choice. This primary artist will be the first person to make their block selection. They should work closely with all artists of their group to reserve a spot that everyone agrees on, of course subject to the availability of any given block at the time that they make their block selection. The primary artist will reserve 10'x10' SHARED SPACE when selecting their booth size. AFTER, AND ONLY AFTER, the primary artist has made their block selection, the SECONDARY ARTIST/S will then need to each individually click on their block selection link that was emailed to them. The secondary artists will need to select THE EXACT SAME BLOCK that their sharing artist has already chosen HOWEVER it is critically important that when the secondary artist selects the amount of space that are reserving they must choose 0 FEET OF SPACE - SHARING so that it does not throw off our block-spacing count. All artists sharing this single 10'x10' booth - no matter how many there are - will be considered secondary artists except for the primary artist. All other artists must make the 0 feet of space selection. Ensuring you follow this sharing booth spacing is critical to the spacing plan. Primary Artist select 10'x10' SHARED SPACE. All Secondary Artist/s select 0 Feet of Space on the same block as the Primary Artist.

• After your selections are made, you will REVIEW YOUR SELECTION making 100% certain that you are happy with you choice…AND THEN SUBMIT.

• All artists who have not selected their block within 10 days of the block selection link being mailed to them will be automatically assigned to a block by management and changes will not be made after this point.
  
  

• You will then see a confirmation page, notifying you that your request has been received by ArtsGoggle management. That is the final step of Block Selection. Once you see this page, you're all set. You then just wait patiently for our review and your formal Block Confirmation.
  
  

ON THE BLOCK SELECTION PAGE, YOU WILL FIRST SEE THE AVAILABLE INVENTORY

EXAMPLE PHOTO OF INVENTORY APPEARANCE:

Remember, this inventory is changing in real time as other artists make their selections. However, the table will not automatically update on your page. Unfortunately we do not have the ability for the inventory to automatically update for your review. So if you open your block selection page, and then wait a long time before making decisions, it is really best to refresh first so that you have an accurate view of what is available.

SAMPLE IMAGES OF THE BLOCK SELECTION PROCESS:

USING THE FIELDS ON THE BLOCK SELECTION PAGE, YOU'LL MAKE YOUR SELECTION



EXAMPLE IMAGE OF THE PAGE WHERE YOU WILL MAKE YOUR SELECTIONS:

FIRST, YOU WILL SELECT YOUR PREFERRED BLOCK:

NEXT YOU WILL PICK YOUR PREFERRED ARRIVAL GROUP:

FINALLY, YOU WILL SELECT YOUR SPACE REQUEST:

Please note that the available inventory will display as you go to make your decision. This helps you in addition to the inventory table above.

AFTER YOU HAVE IDENTIFIED YOUR REQUESTS, YOU'LL BE ASK TWO QUESTIONS:

IF YOU ANSWER YES TO SHARING, YOU'LL HAVE A FEW MORE QUESTIONS TO ANSWER:

AFTER REVIEWING ALL OF YOUR SELECTIONS
AND MAKING ABSOLUTELY 100% CERTAIN YOU ARE READY TO MAKE THESE REQUESTS...

PRESS SUBMIT

WATCH FOR A CONFIRMATION PAGE TO APPEAR:

ONCE THIS PAGE APPEARS YOU ARE DONE.

YOU NOW AWAIT THE ARTSGOGGLE TEAM'S CONFIRMATION OF YOUR BLOCK SELECTION REQUESTS.

Block confirmations will be sent after ALL artists have made their block selection requests. We must first confirm that all blocks are balanced, all artists have corrected selected the amount of space that was awarded to them, and that the general ArtsGoggle spacing plan works well. We expect almost all artists will receive a confirmation of the request they made, but we reserve the right to move you if needed. If we DO need to discuss a difference in your request vs. what we are able to offer you, we will contact you via email.

ONCE YOU HAVE SELECTED YOUR BLOCK AND SPACE, YOU CANNOT CHANGE IT. PERIOD.

For real guys, we mean this sincerely. We will not be shuffling folks around. We cannot accommodate your request to change. Once you’ve made your selection your block is removed from inventory. Other artists lose the opportunity to pick that spot, and it would not be fair to be returning things to inventory willy-nilly. Pick carefully. Once you’ve made a selection, it is yours. End of story. Same goes for arrival group. You can’t change that either. If for any reason you accidentally select the wrong tent size…contact us. We can’t make you any promises. If you picked too much space, we’ll lower your space. If you accidentally picked too little space, no promises that we can expand your space. Your block might be sold out and if so…we’re stuck. So please, pay attention and get it right the first time.

SHARING A BOOTH?

LET US EXPLAIN HOW THIS WILL WORK.

• As a reminder, it is not possible to share a 10’x20’ booth. Sharing means two (or more) artists have both registered for ArtsGoggle, both gotten approvals, and then both want to share just one 10’x10’ space.

• For this to happen and keep the spacing correct, one artist must serve as the “Primary Artist” and the other artist/s will serve as “Secondary Artists” for your booth.

• The Primary Artist will be the one to reserve your 10’x10’ space. They must select a block that has 10’x10 available that both artists agree is their preference. When asked what size booth they want, the Primary Artist will select a “10’x10’ shared booth” as their response.

• Once the Primary Artist has submitted their Block Selection, they will notify the secondary artist/s to go pick the same block, however, the secondary artist/s will answer “0 Feet of Space – Sharing a Booth” when asked how much space they are reserving.

• So, Primary Artist = 10’x10’ of space. Secondary Artist = 0 feet of space. Together, you share a 10’x10’ booth and our space count remains true to your day-of plans. Both artists will be assigned to the same block, same arrival time, and your job will be

WANT TO BE NEAR YOUR FRIEND?

Okay! YOU can make that possible for yourself. Here is how.

• First your friend (or family member, or whomever you want to be next to) must also have applied to ArtsGoggle and have an approved application.

• The two of you will need to work together to make a plan to be on the same block. In order for this to work, you will FIRST talk to each other to establish a list of your top three block preferences. You’re doing this proactively. Sort of coming to an agreement of first choice, second choice, third choice – because there is absolutely no guarantee that when you go to pick your block your top pick will be available and have enough space to accommodate both of your selections. Do this NOW. Make a plan EARLY.

• Then, when the time comes for you to pick your block, you will both want to make your choices at the same time. You’ll want to both be on your computer together at the same time, probably both on the phone, too. Then, with both of you looking at the inventory, you’ll look for a block (of your preference) where there is enough room for TWO TENTS(your tent and your friend’s tent).

• Then you must each select that same exact block and same arrival group on your own individual applications. You cannot reserve a spot for your friend. Each artist can only reserve their own space. Each application must have a block selected in order to participate. You must select that block and confirm its availability and submit your request. Your friend must select that block and submit their request.

• You need to do this AT THE SAME TIME because blocks will be filling up in real time. If one of you selects a block…and then later the other tries to join that same block and there is not room available…too bad. We WILL NOT move artists to place them with their friends. Remember, you control this process now, not us. And we will not be shuffling other artists from their selections to accommodate your special requests.
  

WE ARE NOT CURATING THE BLOCKS FOR DIVERSITY

To be clear, we will not be curating individual blocks to ensure diversity of artistic medium. This has always been nearly impossible with over 1,000 participating artists anyways. And, truthfully, there is enough diversity within your own artistic approach to any given medium that that even if two jewelers are assigned to the same block it should be expected that your individual products still offer diversity. Is it possible that two clay artist making mugs are potentially side by side? Yes, of course. If that happens, act like colleagues and partners, don’t squabble over nearness. There is enough business for everyone to have a great day. This isn’t Art Basel, it’s ArtsGoggle – a community centered event where we ask you to act as a partner, friend, and professional.

AFTER YOU SUBMIT YOUR BLOCK SELECTION REQUEST

Our team will review all requests to ensure they work with our plan. You can pretty much count on getting back you’ve selected. We think it will be very rare that we have to reject anyone’s request. We mostly just reserve the right to move you if we absolutely HAVE to for some highly technical reason that we will of course explain to you. Otherwise, we are going to be strongly motivated to just accept everyone’s as they are in the interest of time. After we review and determine that there is no weird reason to need to move you…

LATER, WE WILL CONFIRM YOUR BLOCK.

It may be a long process to get your confirmation. Don’t wait on that. Just start planning to participate. Remember, you’re waiting for us. We are waiting for over 1,000 partners. So…don’t wait on us. Just plan to participate...know that your block is still being confirmed...but your participation is guaranteed. The finer details are coming but the good news has already been delivered - you WILL be at ArtsGoggle. You ARE guaranteed a spot. We ARE counting on your participation. So, plan accordingly. Reference the full ArtsGoggle timeline above if you have any questions about the steps.

QUESTIONS? EMAIL ONLY.

Megan Henderson

Director of Events + Communications

Near Southside, Inc.

Near Southside Arts

1606 Mistletoe Blvd. Fort Worth, Texas 76104

megan@nearsouthsidefw.org



Natalie Atkinson

Events + Projects Manager

Near Southside, Inc.

Near Southside Arts

1606 Mistletoe Blvd. Fort Worth, Texas 76104

natalie@nearsouthsidefw.org